Leadership Team

Integrated experience. Disciplined judgment.

FairNorth Advisory is led by experienced professionals who combine commercial realism with cross-domain expertise.

Founder and Chief Executive Officer

Sajesh Raghavan

Founder and Chief Executive Officer


Sajesh has over two decades of cross-sector leadership experience spanning strategy, commercial transformation, and organisational growth.


Before establishing FairNorth Advisory, Sajesh held senior leadership roles in leading media organizations – most recently, he was Chief Operating Officer at Signpost India, driving operational strategy and business expansion in the dynamic digital out-of-home media sector.

Prior, he was the Business Head for The Hindu Business Line where he led revenue growth, alliances and partnerships for nearly a decade. Across his career, Sajesh has built deep expertise in business performance management, customer-centric business models and execution discipline in competitive environments.

Sajesh’s leadership philosophy is grounded in commercial discipline, integrated advisory thinking, and structured execution – enabling businesses to navigate complex growth inflection points with clarity and confidence.

Strategic Partners

FairNorth works with a curated group of senior advisors who bring domain depth with their rich industry experience.

Sunil Khandelwal

Strategic Partner

Sunil brings over three decades of deep experience in corporate finance, strategic oversight, and enterprise governance to FairNorth’s advisory platform. With extensive leadership experience across financial strategy, operational review, accounting, taxation, and mergers & acquisitions, he is recognised for building robust financial discipline in complex corporate environments.

His career spans roles with significant financial stewardship and board-level engagement, where he has helped organisations strengthen performance frameworks, optimise capital structures, and enhance governance practices. This breadth of experience equips him to advise leadership teams on integrated financial and organisational challenges at critical inflection points.

Sunil’s rich experience combines commercial rigor with structural clarity – enabling businesses to address financial complexity with confidence and strategic precision.

Soniya Pamdini

Strategic Partner

Soniya is a qualified legal professional and entrepreneur with rich experience spanning corporate law, regulatory compliance, and business operations.

Alongside her legal practice, she leads entrepreneurial ventures in the agricultural products sector. Her experience across legal frameworks, operational execution, and enterprise development brings a practical perspective to governance, regulatory alignment, and business structuring.

Malcolm Raphael

Strategic Partner

Malcolm Raphael brings over 25 years of leadership experience across media, advertising, and brand strategy, including senior roles at Bennett, Coleman & Co. Ltd. (BCCL).

Throughout his career, Malcolm has led strategic marketing, brand development, and commercial innovation initiatives across high-visibility media platforms. His expertise spans positioning architecture, integrated communication strategy, customer engagement models, and growth-led brand transformation.

He brings a sharp understanding of how perception shapes enterprise value – aligning brand strategy with commercial objectives and long-term competitive advantage.

Business advisory grounded in rich experience.

Our leadership model combines founder-led continuity with domain-specialised expertise — ensuring depth without fragmentation.